Asurion

Crafting solutions and driving results.

As a Content Writer, I excel in creating, editing, and organizing user-friendly, value-driven internal support content. My expertise in managing large content databases and collaborating with stakeholders ensures effective strategy development and implementation.

I keep a close eye on content performance across diverse channels, spotting engagement trends and teaming up with analysts to gauge business impact. By partnering across the organization, I uncover new opportunities and solve major user problems, always delivering top-notch solutions that make a difference.

[Content is blurred to protect private or sensitive information.]

MP&F

  • I worked diligently on pitching The Extended Shop to various media outlets and spreading the word about the grand opening of the first extended sizing boutique in Nashville.

    Coverage

  • I collaborated closely with our client, Job Corps, for a memorable event held in the Bronx. My responsibilities included skillfully curating content, crafting engaging biographies, meticulously refining the guest list, and efficiently dispatching invitations to ensure a successful and well-attended gathering.

  • For our client Integral Senior Living, I was responsible for creating content and designing websites for over 20 of their websites. This involved not only updating the copy on the existing sites but also developing new content to enhance user engagement and improve overall site performance.

  • I successfully curated and developed engaging content for a diverse range of clients, such as Aegis Sciences Corporation, Integral Senior Living, and Kinnard Law, ensuring their unique voices were effectively communicated to their respective audiences. My content creation involved strategic planning, in-depth research, and a keen understanding of each client's specific needs and goals.

Nashville Technology Council

  • At the Nashville Technology Council, I played a key role in the Nashville Analytics Summit, one of their largest annual events, featuring over 40 speakers and 200 attendees. I was involved from planning to execution, coordinating with speakers, managing logistics, and overseeing real-time engagement. My efforts ensured a seamless and impactful experience for all participants.

  • I managed social media platforms like Instagram, Facebook, LinkedIn, and Twitter, developing and executing content strategies, creating engaging posts, and fostering audience interactions. I monitored analytics to measure performance and made data-driven adjustments to boost reach and engagement. My proactive approach kept our social media presence dynamic and aligned with communication goals.

  • ELITE is a 6-week program for Nashville tech professionals, focusing on leadership, communication, and strategic thinking. I managed the program, coordinated events, and organized the graduation ceremony. My efforts ensured a smooth experience and a celebratory conclusion for all participants.

  • I played a key role in planning and executing the annual holiday party, coordinating with external stakeholders and vendors. I developed promotional materials, managed vendor booths, and ensured a seamless experience for attendees. My attention to detail and multitasking skills were crucial to the event’s success.

Freelance Work

I collaborated with Color Burst Landscapes for a little over a year (Feb. 2023-June 2024) to develop and implement a cohesive social media strategy.

My role involved updating existing content and creating a unified plan to enhance brand presence and engagement on Instagram and LinkedIn.